Friday, May 1, 2015

USM Studios Offers Suggestions for Protecting Your Brand



Branding is a relatively keyword being used for everything from personal online information to major U.S. corporations.  Follow the suggestions from USM Studios below to be sure your brand is clean on the Internet.

Personal branding is a having a good reputation online. Job applicants are aware of this since most human resource professionals are required to search Google for the applicant’s name and report what is posted. Companies know the importance of branding too. A good keyword search for the business name, product or service is paramount to gaining new customers and clients. One bad result can mean less revenue. Below are some suggestions for protecting your brand:

Continually add positive content on social media sites and company webpages. Content should relate to the product or service and be relatable.

Find your niche and start blogging about it. Photographers and graphic designers may want to consider social sites such as Pinterest and Instagram. Both give the user a popular platform to show off their work. Writers can create their own blog posts on LinkedIn, Weebly or Wordpress.

Always use the same author name on all blog and social sites. The same rule applies to businesses and their commodities. Share social posts across the web.

USM Studios, Inc. notes that a strong online presence is essential to growing business. Protecting your personal brand is paramount to keeping the public in the know about what you or your company is doing.


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